Fides Documentation – Ethyca

Braze

This Integration requires Fides Cloud or Fides Enterprise. For more information, talk to our solutions team. (opens in a new tab)

Braze (opens in a new tab) is a customer engagement platform that helps businesses create personalized messaging campaigns across multiple channels.

Prerequisites Permalink for this section

In order to integrate with Braze, you'll need to collect the following information:

Name Description
Domain* The unique URL for your Braze instance. Note the domain will be part of the Rest Endpoints column listed on this webpage Braze REST API Collection (opens in a new tab)
API key* Your Braze API key. Follow Braze's docs for steps to retrieve this key (opens in a new tab)

Your Braze API key will need the following scopes: email.hard_bounces, users.export_ids, users.delete, and subscription.groups.get

Integrating with Braze Permalink for this section

To integrate an existing system with Braze:

  1. Navigate to Data map → View Systems and choose the system that you want to connect.
  2. Click on the Integrations tab.
  3. Pick the vendor or system type that you want to integrate with from the Connection type drop-down menu.
  4. Complete the required fields for the integration and click Save.

You may confirm your connection is working using the Test connection button, if desired.

To learn more, please see our guide for Managing Integrations.

Technical detail Permalink for this section

Fides utilizes API endpoints to access the API service for a SaaS application. An API service is the programmatic interface through which Fides can query and update data within an application to access, rectify, or delete personal information. Each SaaS tool will have a unique set of endpoints to enable privacy functions.

Braze endpoints Permalink for this section

In the table below, you can find which endpoints are used for each type of privacy function. Clicking on the endpoint will take you to the documentation for that endpoint.

Privacy function Endpoint Description
Access requests User (opens in a new tab) Retrieve user information
Erasure requests User (opens in a new tab) Erase user
Access requests Subscription Groups (opens in a new tab) Retrieve information about subscription groups